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What is web design?

Web design is the process of creating websites.  Involved in this process is the planning stages, gathering of information, creating a layout for the site, organizing of the content, and the actual data entry.  All of this information is stored in files which reside on a server that hosts all these files.  These files are then displayed by a browser, which allows the human eye to view the content of the page.  Web design is critical when a business wants a new website as the new site should be visually appealing and have a good menu structure.

What is Search Engine Optimization

Search engine optimization is a service which tries to improve the rankings of your website on the search engines.  A couple of things that will help improve your rankings is to be sure that your websites html code validates properly according to the W3C (World Wide Web Consortium). When the html validates your site is most compatible with many of the browsers.  Another hint is to target certain keywords on certain pages.

Browser Compatiblitiy

Internet Explorer, Firefox, Safari and the other browsers do not all play well with each other.  Many times you have to create a css (Cascading Style Sheet) specifically for certain browsers - usually Internet Explorer.  Internet Explorer is the main browser which does not properly handle all the css code, where most other browsers can handle them.  Here at Cold Snap Technology we will be sure your site works well in Internet Explorer 7 and newer, Firefox 3 and newer and safari (for windows).

Why does my business need a website?

 It is a way for everyone to find your business, get information about your business and generate more income. It is an in-expensive form of advertising and a method for your customers to find your contact information such as your phone number, hours of operation, email and other contact information.